Our Verdict
The BIXBI product range is made up of ten recipes with ratings varying from 3 to 4 stars. The average rating of the whole range is 4 stars
BIXBI dry cat food consists of two ranges – Rawbble and Liberty – both contain premium ingredients and no artificial additives or fillers.
The company’s commitment to providing wholesome meals for cats includes incorporating real meat as the primary protein source, along with a balanced mix of essential vitamins and minerals.
Pros
- Good quality animal protein sources
- Relatively low carbohydrate
- Affordable
Cons
- Low moisture content
- Contains plant based proteins
The table below shows each recipe in this range including our rating and the AAFCO nutrient profile: Growth (kitten), Maintenance (adult), All Life Stages, Supplemental or Unspecified.
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Recipe and Label Analysis
BIXBI Rawbble dry cat food – chicken recipe was selected to represent the other products in the line for a detailed recipe and nutrient analysis.
Label and nutrient data below are calculated using dry matter basis.
BIXBI Rawbble dry cat food - chicken recipe
Estimated Dry Matter Nutrient Content
Protein
Fat
CarbsCarbohydrates
Chicken, lentils, whole yellow peas, dried yeast, chicken fat, natural flavor, dried egg product, choline chloride, dehydrated alfalfa meal, freeze-dried chicken, vitamins (vitamin e supplement, niacin supplement, thiamine mononitrate, vitamin a supplement, pyridoxine hydrochloride, d-calcium pantothenate, riboflavin supplement, biotin, vitamin B12 supplement, vitamin D3 supplement, folic acid), minerals (zinc proteinate, iron proteinate, copper proteinate, manganese proteinate, sodium selenite, calcium iodate), salt, dicalcium phosphate, inulin, salmon oil, taurine, mixed tocopherols (a preservative), yucca schidigera extract, rosemary extract
Fiber (estimated dry matter content) = 5%
Red denotes any controversial items
Ingredients Analysis
The first ingredient is chicken. Chicken is considered “the clean combination of flesh and skin derived from the parts or whole carcasses of chicken”. 1.
Chicken is naturally rich in the 11 essential amino acids required by a cat to sustain life.
The second ingredient is lentils which are a quality source of carbohydrates. Plus (like all legumes) they’re rich in natural fiber.
However, lentils contain about 25% protein, a factor that must be considered when judging the actual meat content of this cat food.
The third ingredient is whole yellow peas which are a quality source of carbohydrates. And like all legumes, they’re rich in natural fiber.
However, peas contain about 25% protein, a factor that must be considered when judging the meat content of this cat food.
The fourth ingredient is dried yeast. Dried yeast can be a controversial item. Dried yeast contains about 45% protein and is rich in other healthy nutrients.
Fans believe yeast repels fleas and supports the immune system.
Critics argue yeast ingredients can be linked to allergies. This may be true, but (like all allergies) only if your particular cat is allergic to the yeast itself.
The fifth ingredient is chicken fat. Chicken fat is obtained from rendering chicken, a process similar to making soup in which the fat itself is skimmed from the surface of the liquid.
Chicken fat is high in linoleic acid, an omega-6 fatty acid essential for life. Although it doesn’t sound very appetizing, chicken fat is actually a quality ingredient.
The sixth ingredient is natural flavor. We’re pleased that the flavorings used are natural. Flavorings are used to make the foods more appealing and tasty for our cats.
The seventh ingredient is dried egg product, a dehydrated form of shell-free eggs. Quality can vary significantly. Lower grade egg product can even come from commercial hatcheries – from eggs that have failed to hatch.
In any case, eggs are easy to digest and have an exceptionally high biological value.
The eighth ingredient is choline chloride, an essential B vitamin that naturally occurs in both plants and animals. It is found in meat, eggs, fish, liver, soybeans and wheat germ.
Because a cat cannot store choline chloride in its body, the nutrient must be replenished to avoid a deficiency. Choline chloride is a supplement required by both AAFCO and the FDA.
From here the list goes on to include a number of other items. But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of the product.
This food contains chelated minerals that have been chemically attached to protein. This makes them easier to absorb. Chelated minerals are usually found in better cat foods.
Recipe star rating 4
Nutrient Analysis
Based on its ingredients alone, BIXBI Rawbble dry cat food – chicken recipe looks like an above-average dry product.
The dashboard displays a dry matter protein reading of 41.5%, a fat level of 16.5% and an estimated carbohydrate level of 34%.
As a group, the brand features a near-average protein content of 40.5% and a near-average fat level of 15.7%. Together these figures suggest a carbohydrate content of 35.9% for the overall product line, alongside a fat to protein ratio of 39%.
This means this BIXBI dry cat food range contains near-average protein, near- average carbohydrate and near-average fat, when compared to typical dry cat food
Final Word
BIXBI dry cat food contains two ranges – Rawbble and Liberty – both list good quality, animal meat, or fish as the first ingredient, although they do include plant based proteins. The recipes have added supplements and vitamins to provide a nutritious and well balanced diet for all cats.
Has BIXBI cat food been recalled in the past?
No. BIXBI Pet has not had any cat food product recalls.
You can view a complete list of all cat food recalls since 2021 here.
To stay on top of any cat food product recalls, sign up for our free email alerts, here.
About
BIXBI Pet company was founded in 2008 by James Crouch, who is the current CEO. Its headquarters are based in Colorado.
All its ingredients are made whole foods from the USA, and it uses local and fresh produce whenever it’s available.
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Article reviewed by
Pet Nutritionist
Laura studied BSc (Hons) Animal Science with an accreditation in Nutrition at the University of Nottingham, before working for eight years in the pet food and nutrition industry.
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